Whyte 2012
Racing :

Anyone can throw their shirt on the latest shaven legged wonder and win some races. We prefer our athletic ambassadors to be a little more real though.
OK, so the speed global racer Luke Smith will come past you is scarcely believable. The relentless hour-after-hour velocity of multiple Enduro, Polaris and TransWales winner Steve Heading isn’t good for others egos either. Their performance and passion is both an inspiration and an ideal development tool for us though.

These racers all clock up their victories and rack up training miles on proper tough technical trails and courses. They live and thrive in conditions where there is no place for compromise, second best or even a day off. An environment where several seconds gained on a descent repeated thirty times in 24 hrs are worth far, far more than a few shaved grams. Where consistently surefooted traction and rock solid power transfer enable you to clean climbs all the way to the top of a podium as effectively as they do in the Peak District. It’s the reason our geometry is radically different from others default XC templates, which haven’t changed since Flex Stems and fat tyres were the only suspension. Why we know an extra 20mm of travel can mean an extra 200m gained through every technical singletrack.

In other words we support racing that is relevant and gritty not just because we respect it more. We also do it because the trophies we win translate directly to you going further, faster and having more fun every time you ride. The durable and lightweight frames we produce have a relaxed race geometry which enables our athletes to hammer technical trails, sit in for long climbs and sprint with ease. Racers have relied on the traction and immediate power transfer our designs deliver and have the results to prove it. They have powered fire roads, cleaned technical climbs and descended with precision - and are an invaluable part of our development and testing process.